Habit Hair Care

(Project Background)

Habit is a premium hair care line that combines high-quality ingredients with a sustainable approach to beauty and well-being. The brand aims to redefine the hair care industry by focusing on natural and clean formulations.

I designed a minimal packaging to reflect the brand’s premium nature. The visual identity draws inspiration from the fluid qualities of liquid, creating a sense of movement and purity. An integrated viewing window offers buyers a glimpse of the product inside, reinforcing transparency and the organic essence of the brand.